European Masters Games (EMG2008) – a People’s Event

EMG2008 lasted six days with thousands of visitors on location in Malmö.

The epicentre at EMG2008 was the event center which Dreambag had established by the sports arena in Malmö.

Dreambag had an overall responsibility including the following:
- All logistics as well as setting up at the event location
- Conceptualization for the six theme nights
- All décor producton
- Sponsor relationships
- Responsibility for procedures and plans concerning security
- Scene production including engineering, lighting and sound
- All event staff
- Event marketing